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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 4
  • 1
    Heidenreich, Jim
    Chief Executive Officer born in December 1966
    Individual (5 offsprings)
    Officer
    icon of calendar 2024-10-29 ~ now
    OF - Director → CIF 0
  • 2
    James, Wole
    Director born in June 1980
    Individual (5 offsprings)
    Officer
    icon of calendar 2024-10-29 ~ now
    OF - Director → CIF 0
  • 3
    Lay, Michael
    Director born in June 1960
    Individual (5 offsprings)
    Officer
    icon of calendar 2024-10-29 ~ now
    OF - Director → CIF 0
  • 4
    THE MAD GROUP LIMITED - 2013-03-13
    icon of address430, Enterprise Way, Vale Park, Evesham, Worcestershire, United Kingdom
    Active Corporate (3 parents, 4 offsprings)
    Equity (Company account)
    3,068,906 GBP2023-12-31
    Person with significant control
    icon of calendar 2016-04-06 ~ now
    PE - Right to appoint or remove directors → CIF 0
    PE - Ownership of voting rights - 75% or more → CIF 0
    PE - Ownership of shares – 75% or more → CIF 0
Ceased 8
  • 1
    Timson, Christopher Rodney Grosvenor
    Company Director born in July 1942
    Individual
    Officer
    icon of calendar ~ 1992-01-16
    OF - Director → CIF 0
    Timson, Christopher Rodney Grosvenor
    Director born in July 1942
    Individual
    icon of calendar 2000-06-30 ~ 2017-11-17
    OF - Director → CIF 0
  • 2
    Elliott, Ian Lea
    Company Director born in January 1938
    Individual
    Officer
    icon of calendar ~ 1998-12-17
    OF - Director → CIF 0
  • 3
    Wray, Marc Thomas
    Financial Associate born in December 1965
    Individual (2 offsprings)
    Officer
    icon of calendar 1999-01-27 ~ 2003-12-31
    OF - Director → CIF 0
    Wray, Marc Thomas
    Consultant born in December 1965
    Individual (2 offsprings)
    icon of calendar 2004-07-01 ~ 2014-09-16
    OF - Director → CIF 0
  • 4
    Elliott, David St John
    Company Director born in April 1966
    Individual
    Officer
    icon of calendar 1999-01-27 ~ 2024-10-29
    OF - Director → CIF 0
  • 5
    Cox, Phillip Frederick
    Director born in May 1947
    Individual
    Officer
    icon of calendar 1992-08-05 ~ 2000-06-30
    OF - Director → CIF 0
    Cox, Phillip Frederick
    Individual
    Officer
    icon of calendar ~ 2000-06-30
    OF - Secretary → CIF 0
  • 6
    Elliott, Mark Lea
    Sales Manager born in September 1964
    Individual
    Officer
    icon of calendar 2000-06-30 ~ 2009-10-20
    OF - Director → CIF 0
  • 7
    Drage, Jonathan Paul
    Director born in January 1980
    Individual
    Officer
    icon of calendar 2024-01-02 ~ 2024-10-29
    OF - Director → CIF 0
  • 8
    Elliott, Charles Alexander
    Company Director born in January 1971
    Individual
    Officer
    icon of calendar 2000-06-30 ~ 2024-10-29
    OF - Director → CIF 0
    Elliott, Charles Alexander
    Sales And Marketing
    Individual
    Officer
    icon of calendar 2000-06-30 ~ 2024-10-29
    OF - Secretary → CIF 0
parent relation
Company in focus

THE MAD GROUP (HQ) LIMITED

Previous name
T.L. ELLIOTT & CO LIMITED - 2013-03-13
Standard Industrial Classification
46190 - Agents Involved In The Sale Of A Variety Of Goods
32300 - Manufacture Of Sports Goods
46900 - Non-specialised Wholesale Trade
70100 - Activities Of Head Offices
Brief company account
Par Value of Share
Class 1 ordinary share
12023-01-01 ~ 2023-12-31
Intangible Assets
35,714 GBP2023-12-31
42,857 GBP2022-12-31
Property, Plant & Equipment
86,049 GBP2023-12-31
112,729 GBP2022-12-31
Fixed Assets
121,763 GBP2023-12-31
155,586 GBP2022-12-31
Total Inventories
897,864 GBP2023-12-31
916,262 GBP2022-12-31
Debtors
569,278 GBP2023-12-31
566,063 GBP2022-12-31
Current assets - Investments
28,888 GBP2022-12-31
Cash at bank and in hand
1,926,526 GBP2023-12-31
1,631,334 GBP2022-12-31
Current Assets
3,393,668 GBP2023-12-31
3,142,547 GBP2022-12-31
Creditors
Current
1,241,322 GBP2023-12-31
883,875 GBP2022-12-31
Net Current Assets/Liabilities
2,152,346 GBP2023-12-31
2,258,672 GBP2022-12-31
Total Assets Less Current Liabilities
2,274,109 GBP2023-12-31
2,414,258 GBP2022-12-31
Net Assets/Liabilities
2,253,870 GBP2023-12-31
2,392,839 GBP2022-12-31
Equity
Called up share capital
111,002 GBP2023-12-31
111,002 GBP2022-12-31
Share premium
12,500 GBP2023-12-31
12,500 GBP2022-12-31
Capital redemption reserve
16,550 GBP2023-12-31
16,550 GBP2022-12-31
Retained earnings (accumulated losses)
2,113,818 GBP2023-12-31
2,252,787 GBP2022-12-31
Equity
2,253,870 GBP2023-12-31
2,392,839 GBP2022-12-31
Average Number of Employees
232023-01-01 ~ 2023-12-31
262022-01-01 ~ 2022-12-31
Intangible Assets - Gross Cost
Net goodwill
50,000 GBP2022-12-31
Intangible Assets - Accumulated Amortisation & Impairment
Net goodwill
14,286 GBP2023-12-31
7,143 GBP2022-12-31
Intangible Assets - Increase From Amortisation Charge for Year
Net goodwill
7,143 GBP2023-01-01 ~ 2023-12-31
Intangible Assets
Net goodwill
35,714 GBP2023-12-31
42,857 GBP2022-12-31
Property, Plant & Equipment - Gross Cost
Plant and equipment
16,828 GBP2023-12-31
77,091 GBP2022-12-31
Furniture and fittings
36,604 GBP2023-12-31
92,502 GBP2022-12-31
Motor vehicles
27,000 GBP2023-12-31
27,000 GBP2022-12-31
Property, Plant & Equipment - Gross Cost
265,891 GBP2023-12-31
382,052 GBP2022-12-31
Property, Plant & Equipment - Disposals
Plant and equipment
-60,263 GBP2023-01-01 ~ 2023-12-31
Furniture and fittings
-56,858 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Disposals
-117,121 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Gross Cost
Land and buildings, Long leasehold
185,459 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Plant and equipment
13,033 GBP2023-12-31
69,089 GBP2022-12-31
Furniture and fittings
26,594 GBP2023-12-31
76,022 GBP2022-12-31
Motor vehicles
16,084 GBP2023-12-31
12,445 GBP2022-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
179,842 GBP2023-12-31
269,323 GBP2022-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Plant and equipment
4,207 GBP2023-01-01 ~ 2023-12-31
Furniture and fittings
7,430 GBP2023-01-01 ~ 2023-12-31
Motor vehicles
3,639 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
27,640 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
Plant and equipment
-60,263 GBP2023-01-01 ~ 2023-12-31
Furniture and fittings
-56,858 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
-117,121 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment
Land and buildings, Long leasehold
61,328 GBP2023-12-31
Plant and equipment
3,795 GBP2023-12-31
8,002 GBP2022-12-31
Furniture and fittings
10,010 GBP2023-12-31
16,480 GBP2022-12-31
Motor vehicles
10,916 GBP2023-12-31
14,555 GBP2022-12-31
Trade Debtors/Trade Receivables
Current, Amounts falling due within one year
498,857 GBP2023-12-31
Amounts falling due within one year, Current
498,042 GBP2022-12-31
Other Debtors
Current, Amounts falling due within one year
70,421 GBP2023-12-31
Amounts falling due within one year, Current
68,021 GBP2022-12-31
Debtors
Current, Amounts falling due within one year
569,278 GBP2023-12-31
Amounts falling due within one year, Current
566,063 GBP2022-12-31
Bank Borrowings/Overdrafts
Current
145 GBP2022-12-31
Trade Creditors/Trade Payables
Current
517,403 GBP2023-12-31
406,142 GBP2022-12-31
Amounts owed to group undertakings
Current
156,223 GBP2023-12-31
151,980 GBP2022-12-31
Other Taxation & Social Security Payable
Current
386,789 GBP2023-12-31
189,998 GBP2022-12-31
Other Creditors
Current
180,907 GBP2023-12-31
135,610 GBP2022-12-31
Future Minimum Lease Payments Under Non-cancellable Operating Leases
Amounts falling due within one year
96,000 GBP2023-12-31
96,000 GBP2022-12-31
Between one and five year
384,000 GBP2023-12-31
384,000 GBP2022-12-31
More than five year
288,000 GBP2023-12-31
384,000 GBP2022-12-31
All periods
768,000 GBP2023-12-31
864,000 GBP2022-12-31
Number of Shares Issued (Fully Paid)
Class 1 ordinary share
111,002 shares2023-12-31
  • THE MAD GROUP (HQ) LIMITED
    Info
    T.L. ELLIOTT & CO LIMITED - 2013-03-13
    Registered number 00188425
    icon of address430 Enterprise Way, Vale Park, Evesham, Worcestershire WR11 1AD
    Private Limited Company incorporated on 1923-03-12 (102 years 8 months). The company status is Active.
    The last date of confirmation statement was made at 2025-03-17
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 16 October 2025 and licensed under the Open Government Licence v3.0.