The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 3
  • 1
    Westwell, Peter
    Company Director born in July 1947
    Individual (2 offsprings)
    Officer
    2007-07-23 ~ now
    OF - Director → CIF 0
    Mr Peter Westwell
    Born in July 1947
    Individual (2 offsprings)
    Person with significant control
    2016-04-06 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 2
    Mercer, Jason Lee
    Individual (2 offsprings)
    Officer
    2006-12-11 ~ now
    OF - Secretary → CIF 0
  • 3
    Mercer, John
    Lender born in March 1955
    Individual (10 offsprings)
    Officer
    2006-09-29 ~ now
    OF - Director → CIF 0
    Mr John Mercer
    Born in March 1955
    Individual (10 offsprings)
    Person with significant control
    2016-04-06 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
Ceased 8
  • 1
    Colloff, William Alaric
    Mortgage Broker born in January 1967
    Individual
    Officer
    2003-10-20 ~ 2006-09-29
    OF - Director → CIF 0
  • 2
    Lucas, Peter Robert
    Mortgage Broker born in April 1961
    Individual
    Officer
    2003-10-20 ~ 2005-02-28
    OF - Director → CIF 0
  • 3
    Westwell, Peter
    Sales Manager born in July 1947
    Individual (2 offsprings)
    Officer
    2006-09-29 ~ 2006-12-11
    OF - Director → CIF 0
    Westwell, Peter
    Sales Manager
    Individual (2 offsprings)
    Officer
    2006-09-29 ~ 2006-09-29
    OF - Secretary → CIF 0
  • 4
    Mercer, John
    Individual (10 offsprings)
    Officer
    2006-09-29 ~ 2006-12-11
    OF - Secretary → CIF 0
  • 5
    Kay, Andrew John
    Chartered Accountant born in January 1956
    Individual (22 offsprings)
    Officer
    2000-08-09 ~ 2006-09-29
    OF - Director → CIF 0
    Kay, Andrew John
    Individual (22 offsprings)
    Officer
    2000-08-09 ~ 2006-09-29
    OF - Secretary → CIF 0
  • 6
    Priestley, Christopher Richard
    Chartered Accountant born in August 1951
    Individual
    Officer
    2000-08-09 ~ 2003-10-20
    OF - Director → CIF 0
  • 7
    16 Churchill Way, Cardiff
    Active Corporate (1 parent, 104 offsprings)
    Equity (Company account)
    2 GBP2023-12-31
    Officer
    2000-07-25 ~ 2000-08-09
    PE - Nominee Secretary → CIF 0
  • 8
    16 Churchill Way, Cardiff
    Active Corporate (2 parents, 3 offsprings)
    Equity (Company account)
    2 GBP2023-12-31
    Officer
    2000-07-25 ~ 2000-08-09
    PE - Nominee Director → CIF 0
parent relation
Company in focus

FINANCE ASSURED LIMITED

Previous name
GO 4 ADVICE.COM LIMITED - 2003-09-29
Standard Industrial Classification
63110 - Data Processing, Hosting And Related Activities

  • FINANCE ASSURED LIMITED
    Info
    GO 4 ADVICE.COM LIMITED - 2003-09-29
    Registered number 04040402
    Red Field Croft, Leigh WN7 1EN
    Private Limited Company incorporated on 2000-07-25 (24 years 11 months). The company status is Active.
    The last date of confirmation statement was made at 2024-07-25
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.
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Contains public sector information retrieved at 24 April 2025 and licensed under the Open Government Licence v3.0.