The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 2
  • 1
    Mackenzie, Guy Edward
    Company Director born in December 1980
    Individual (16 offsprings)
    Officer
    2020-05-27 ~ now
    OF - Director → CIF 0
  • 2
    Salisbury House, 29 Finsbury Circus, London, England
    Active Corporate (1 parent, 1 offspring)
    Equity (Company account)
    -846,936 GBP2019-11-30
    Person with significant control
    2020-05-28 ~ now
    PE - Has significant influence or control → CIF 0
Ceased 11
  • 1
    Millet, Andrew
    Chartered Accountant born in June 1968
    Individual (5 offsprings)
    Officer
    2005-09-19 ~ 2015-08-31
    OF - Director → CIF 0
    Millet, Andrew
    Individual (5 offsprings)
    Officer
    2005-06-28 ~ 2005-09-19
    OF - Secretary → CIF 0
    2016-02-26 ~ 2016-11-16
    OF - Secretary → CIF 0
  • 2
    Chapman, James Norris
    Director born in April 1962
    Individual
    Officer
    2012-04-20 ~ 2015-08-27
    OF - Director → CIF 0
  • 3
    Young, Jason
    Ceo born in April 1969
    Individual (4 offsprings)
    Officer
    2012-04-20 ~ 2013-02-04
    OF - Director → CIF 0
  • 4
    Bibi, Razia
    Individual (1 offspring)
    Officer
    2010-08-10 ~ 2015-08-31
    OF - Secretary → CIF 0
  • 5
    Layman, Richard Bruce
    Director born in January 1945
    Individual
    Officer
    2012-04-20 ~ 2015-08-27
    OF - Director → CIF 0
  • 6
    Vyas, Sachin Munikumar
    Consultant born in November 1954
    Individual (2 offsprings)
    Officer
    2015-08-31 ~ 2020-05-27
    OF - Director → CIF 0
  • 7
    26, Church Street, London
    Dissolved Corporate (4 parents, 10 offsprings)
    Equity (Company account)
    2 GBP2022-12-31
    Officer
    2005-06-28 ~ 2005-06-28
    PE - Nominee Secretary → CIF 0
  • 8
    BRANDPLACE LIMITED
    34, Harrowes Meade, Edgware, England
    Active Corporate (1 parent)
    Equity (Company account)
    98,351 GBP2023-05-31
    Person with significant control
    2016-04-06 ~ 2020-05-28
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
  • 9
    Cavendish House, 369-391 Burnt Oak Broadway, Edgware, Middlesex
    Corporate
    Officer
    2005-06-28 ~ 2005-09-19
    PE - Director → CIF 0
  • 10
    WISTERIA CONSULTING LIMITED - 2004-09-02
    JAMOLI CONSULTANTS LIMITED - 2003-05-08
    369, Burnt Oak Broadway, Edgware, Middlesex, United Kingdom
    Active Corporate (4 parents, 2 offsprings)
    Equity (Company account)
    839,032 GBP2024-01-31
    Officer
    2005-09-19 ~ 2010-08-10
    PE - Secretary → CIF 0
  • 11
    MILLET ACCOUNTANTS LTD - now
    PURPLE MINDS LIMITED - 2023-07-05
    FLMA CAPITAL LIMITED - 2016-02-03
    Wisteria Grange Barn, Pikes End, Pinner, Middlesex, England
    Active Corporate (2 parents, 1 offspring)
    Equity (Company account)
    101,734 GBP2024-02-29
    Officer
    2016-11-16 ~ 2020-05-27
    PE - Secretary → CIF 0
    Person with significant control
    2016-04-06 ~ 2020-05-27
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
parent relation
Company in focus

ADAPTIVE AFFINITY LIMITED

Previous name
VERTRUE LTD - 2005-10-11
Standard Industrial Classification
63990 - Other Information Service Activities N.e.c.
Brief company account
Please be reminded the displayed account data is older than 4 years hence might not reflect current company status.
Turnover/Revenue
154,427 GBP2019-01-01 ~ 2019-12-31
212,918 GBP2018-01-01 ~ 2018-12-31
Raw materials and consumables used in the production process
-87,925 GBP2019-01-01 ~ 2019-12-31
-163,195 GBP2018-01-01 ~ 2018-12-31
Staff Costs/Employee Benefits Expense
0 GBP2019-01-01 ~ 2019-12-31
-23,618 GBP2018-01-01 ~ 2018-12-31
Expenses related to depreciation, amortization, and impairment of assets
0 GBP2019-01-01 ~ 2019-12-31
0 GBP2018-01-01 ~ 2018-12-31
Tax/Tax Credit on Profit or Loss on Ordinary Activities
18,809 GBP2018-01-01 ~ 2018-12-31
Profit/Loss
-8,659 GBP2019-01-01 ~ 2019-12-31
-76,941 GBP2018-01-01 ~ 2018-12-31
Called-up share capital not yet paid and not classified as a current asset
0 GBP2019-12-31
0 GBP2018-12-31
Fixed Assets
0 GBP2019-12-31
0 GBP2018-12-31
Current Assets
23,591 GBP2019-12-31
37,250 GBP2018-12-31
Creditors
Amounts falling due within one year
0 GBP2019-12-31
0 GBP2018-12-31
Net Current Assets/Liabilities
23,591 GBP2019-12-31
37,250 GBP2018-12-31
Total Assets Less Current Liabilities
23,591 GBP2019-12-31
37,250 GBP2018-12-31
Creditors
Amounts falling due after one year
0 GBP2019-12-31
0 GBP2018-12-31
Net Assets/Liabilities
23,591 GBP2019-12-31
37,250 GBP2018-12-31
Equity
23,591 GBP2019-12-31
37,250 GBP2018-12-31
Average Number of Employees
12019-01-01 ~ 2019-12-31
  • ADAPTIVE AFFINITY LIMITED
    Info
    VERTRUE LTD - 2005-10-11
    Registered number 05493004
    Reedham House, 31 King Street West, Manchester, Greater Manchester M3 2PJ
    Private Limited Company incorporated on 2005-06-28 (20 years). The company status is Active.
    The last date of confirmation statement was made at 2021-06-28
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 24 April 2025 and licensed under the Open Government Licence v3.0.