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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 1
  • Whelehan, Lee
    Finance Director born in November 1975
    Individual (1 offspring)
    Officer
    icon of calendar 2018-03-09 ~ dissolved
    OF - Director → CIF 0
    Mr Lee Whelehan
    Born in November 1975
    Individual (1 offspring)
    Person with significant control
    icon of calendar 2018-03-11 ~ dissolved
    PE - Ownership of shares – 75% or moreCIF 0
Ceased 6
  • 1
    Gibson, Christopher
    Director born in October 1978
    Individual (1 offspring)
    Officer
    icon of calendar 2005-07-02 ~ 2018-03-09
    OF - Director → CIF 0
    Mr Christopher Gibson
    Born in October 1978
    Individual (1 offspring)
    Person with significant control
    icon of calendar 2016-04-06 ~ 2018-02-23
    PE - Ownership of shares – 75% or moreCIF 0
  • 2
    Stephenson, Robert John
    Individual (2 offsprings)
    Officer
    icon of calendar 2018-03-09 ~ 2018-05-06
    OF - Secretary → CIF 0
    Mr Robert John Stephenson
    Born in January 1979
    Individual (2 offsprings)
    Person with significant control
    icon of calendar 2018-03-09 ~ 2018-03-10
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
  • 3
    Mcauley, Sue
    Individual (3 offsprings)
    Officer
    icon of calendar 2005-07-01 ~ 2007-01-26
    OF - Secretary → CIF 0
  • 4
    SHENLEY SECRETARIES LIMITED - now
    icon of address788-790 Finchley Road, London
    Active Corporate (1 parent, 69 offsprings)
    Equity (Company account)
    100 GBP2024-12-31
    Officer
    2005-07-01 ~ 2005-07-02
    PE - Nominee Secretary → CIF 0
  • 5
    icon of address788-790 Finchley Road, London
    Dissolved Corporate (2 parents, 18 offsprings)
    Officer
    2005-07-01 ~ 2005-07-02
    PE - Nominee Director → CIF 0
  • 6
    AFFINITY ASSOCIATES (MARLOW) LIMITED - now
    PINK AFFINITY LIMITED - 2025-07-14
    icon of addressThe Clockhouse, Station Approach, Marlow, Buckinghamshire, United Kingdom
    Active Corporate (4 parents, 25 offsprings)
    Equity (Company account)
    633 GBP2024-07-31
    Officer
    2005-07-02 ~ 2018-01-22
    PE - Secretary → CIF 0
parent relation
Company in focus

KEY POTENTIAL LTD

Standard Industrial Classification
93130 - Fitness Facilities
Brief company account
Please be reminded the displayed account data is older than 4 years hence might not reflect current company status.
Debtors
1,500 GBP2016-07-31
Current Assets
1,500 GBP2016-07-31
Current liabilities
-784 GBP2016-07-31
-1,868 GBP2015-07-31
Net Current Assets/Liabilities
716 GBP2016-07-31
-1,868 GBP2015-07-31
Total Assets Less Current Liabilities
716 GBP2016-07-31
-1,868 GBP2015-07-31
Accruals and deferred income
-600 GBP2016-07-31
-600 GBP2015-07-31
Net assets/liabilities including pension asset/liability
116 GBP2016-07-31
-2,468 GBP2015-07-31
Called-up share capital
100 GBP2016-07-31
100 GBP2015-07-31
Retained earnings
16 GBP2016-07-31
-2,568 GBP2015-07-31
Shareholder's fund
116 GBP2016-07-31
-2,468 GBP2015-07-31
Number of shares allotted
Class 1 ordinary share
100 shares2016-07-31
Par Value of Share
Class 1 ordinary share
1 GBP2015-08-01 ~ 2016-07-31
Paid-up share capital
Class 1 ordinary share
100 GBP2016-07-31
100 GBP2015-07-31

  • KEY POTENTIAL LTD
    Info
    Registered number 05496423
    icon of addressFlat 2 384, Greenford Avenue, London W7 3DB
    PRIVATE LIMITED COMPANY incorporated on 2005-07-01 and dissolved on 2019-03-05 (13 years 8 months). The company status is Dissolved.
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 12 November 2025 and licensed under the Open Government Licence v3.0.