The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 8
  • 1
    Wanck, Ruud
    Ceo born in June 1971
    Individual (13 offsprings)
    Officer
    2021-11-12 ~ now
    OF - Director → CIF 0
  • 2
    Van Weldam, Mirelle Diana
    Ea Board born in October 1975
    Individual (9 offsprings)
    Officer
    2022-06-21 ~ now
    OF - Director → CIF 0
  • 3
    Say, Mary
    Director born in July 1968
    Individual (2 offsprings)
    Officer
    2010-02-08 ~ now
    OF - Director → CIF 0
  • 4
    Ghazarian, Gérard
    President Of The Board born in March 1977
    Individual (15 offsprings)
    Officer
    2021-11-12 ~ now
    OF - Director → CIF 0
  • 5
    Lovett, Thomas Antony
    Director born in May 1964
    Individual (1 offspring)
    Officer
    2009-09-03 ~ now
    OF - Director → CIF 0
  • 6
    Molloy, Christopher
    Director born in September 1970
    Individual (1 offspring)
    Officer
    2010-02-08 ~ now
    OF - Director → CIF 0
  • 7
    Van Der Mijn, Youri
    Cio born in February 1980
    Individual (14 offsprings)
    Officer
    2021-11-12 ~ now
    OF - Director → CIF 0
  • 8
    CANDID HOLDINGS UK LTD - 2021-10-27
    45, Pall Mall, London, England
    Active Corporate (4 parents, 5 offsprings)
    Person with significant control
    2021-11-12 ~ now
    PE - Ownership of shares – 75% or more → CIF 0
    PE - Ownership of voting rights - 75% or more → CIF 0
    PE - Right to appoint or remove directors → CIF 0
Ceased 6
  • 1
    Mrs Mary Say
    Born in July 1968
    Individual (2 offsprings)
    Person with significant control
    2016-04-07 ~ 2021-11-12
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
  • 2
    Van Der Avort, Marcel
    Cfo born in May 1965
    Individual
    Officer
    2021-11-12 ~ 2022-06-21
    OF - Director → CIF 0
  • 3
    Mr Thomas Antony Lovett
    Born in May 1964
    Individual (1 offspring)
    Person with significant control
    2016-04-07 ~ 2021-11-12
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
  • 4
    Mr Christopher James Molloy
    Born in September 1970
    Individual (1 offspring)
    Person with significant control
    2016-04-07 ~ 2021-11-12
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
  • 5
    England, Dominic
    Director born in October 1968
    Individual (8 offsprings)
    Officer
    2011-07-28 ~ 2012-11-30
    OF - Director → CIF 0
  • 6
    RD RECRUITMENT CONSULTANTS LIMITED - 2005-02-03
    2nd Floor Elizabeth House 18-20, Sheet Street, Windsor, Berkshire
    Active Corporate (2 parents, 245 offsprings)
    Net Assets/Liabilities (Company account)
    195,915 GBP2024-04-30
    Officer
    2010-01-11 ~ 2012-01-01
    PE - Secretary → CIF 0
parent relation
Company in focus

BRAND POTENTIAL LIMITED

Standard Industrial Classification
74909 - Other Professional, Scientific And Technical Activities N.e.c.
Brief company account
Property, Plant & Equipment
42,614 GBP2023-09-30
46,867 GBP2022-09-30
Debtors
Current
2,923,022 GBP2023-09-30
2,809,844 GBP2022-09-30
Cash at bank and in hand
591,356 GBP2023-09-30
432,950 GBP2022-09-30
Current Assets
3,514,378 GBP2023-09-30
3,242,794 GBP2022-09-30
Net Current Assets/Liabilities
2,491,528 GBP2023-09-30
2,124,915 GBP2022-09-30
Total Assets Less Current Liabilities
2,534,142 GBP2023-09-30
2,171,782 GBP2022-09-30
Net Assets/Liabilities
2,526,173 GBP2023-09-30
2,162,877 GBP2022-09-30
Average Number of Employees
362022-10-01 ~ 2023-09-30
352022-01-01 ~ 2022-09-30
Property, Plant & Equipment - Gross Cost
Furniture and fittings
37,100 GBP2023-09-30
37,100 GBP2022-09-30
Office equipment
90,519 GBP2023-09-30
77,169 GBP2022-09-30
Motor vehicles
5,011 GBP2023-09-30
5,011 GBP2022-09-30
Property, Plant & Equipment - Gross Cost
132,630 GBP2023-09-30
119,280 GBP2022-09-30
Property, Plant & Equipment - Disposals
Office equipment
-1,666 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment - Disposals
-1,666 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Furniture and fittings
37,100 GBP2023-09-30
36,771 GBP2022-09-30
Office equipment
48,265 GBP2023-09-30
31,595 GBP2022-09-30
Motor vehicles
4,651 GBP2023-09-30
4,047 GBP2022-09-30
Property, Plant & Equipment - Accumulated Depreciation & Impairment
90,016 GBP2023-09-30
72,413 GBP2022-09-30
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Furniture and fittings
329 GBP2022-10-01 ~ 2023-09-30
Office equipment
18,336 GBP2022-10-01 ~ 2023-09-30
Motor vehicles
604 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment - Increase From Depreciation Charge for Year
19,269 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
Office equipment
-1,666 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
-1,666 GBP2022-10-01 ~ 2023-09-30
Property, Plant & Equipment
Office equipment
42,254 GBP2023-09-30
45,574 GBP2022-09-30
Motor vehicles
360 GBP2023-09-30
964 GBP2022-09-30
Furniture and fittings
329 GBP2022-09-30
Trade Debtors/Trade Receivables
Current, Amounts falling due within one year
1,720,899 GBP2023-09-30
2,051,295 GBP2022-09-30
Other Debtors
Current, Amounts falling due within one year
621,583 GBP2023-09-30
680,153 GBP2022-09-30
Debtors
Current, Amounts falling due within one year
2,923,022 GBP2023-09-30
2,809,844 GBP2022-09-30
Director Remuneration
471,646 GBP2022-10-01 ~ 2023-09-30
292,021 GBP2022-01-01 ~ 2022-09-30
Par Value of Share
Class 1 ordinary share
0.102022-10-01 ~ 2023-09-30
Number of Shares Issued (Fully Paid)
Class 1 ordinary share
4,284 shares2023-09-30
4,284 shares2022-09-30
  • BRAND POTENTIAL LIMITED
    Info
    Registered number 07007867
    12 Macklin Street, London WC2B 5NF
    Private Limited Company incorporated on 2009-09-03 (15 years 10 months). The company status is Active.
    The last date of confirmation statement was made at 2024-09-03
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 24 April 2025 and licensed under the Open Government Licence v3.0.