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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 1
  • Sudbury, Keith
    Born in July 1984
    Individual (1 offspring)
    Officer
    icon of calendar 2011-12-01 ~ now
    OF - Director → CIF 0
    Keith Sudbury
    Born in July 1984
    Individual (1 offspring)
    Person with significant control
    icon of calendar 2016-11-01 ~ now
    PE - Ownership of shares – 75% or moreCIF 0
    PE - Ownership of voting rights - 75% or moreCIF 0
parent relation
Company in focus

APTIVE CONSULTING LTD

Previous name
LION SEO LTD - 2016-08-23
Standard Industrial Classification
62090 - Other Information Technology Service Activities
Brief company account
Property, Plant & Equipment
907 GBP2024-12-31
1,952 GBP2023-12-31
Debtors
6,539 GBP2024-12-31
5,897 GBP2023-12-31
Cash at bank and in hand
23,158 GBP2024-12-31
11,024 GBP2023-12-31
Current Assets
29,697 GBP2024-12-31
16,921 GBP2023-12-31
Net Current Assets/Liabilities
6,638 GBP2024-12-31
5,502 GBP2023-12-31
Net Assets/Liabilities
7,545 GBP2024-12-31
7,454 GBP2023-12-31
Property, Plant & Equipment - Gross Cost
Furniture and fittings
261 GBP2024-12-31
261 GBP2023-12-31
Computers
24,826 GBP2024-12-31
24,826 GBP2023-12-31
Property, Plant & Equipment - Gross Cost
25,087 GBP2024-12-31
25,087 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Furniture and fittings
261 GBP2024-12-31
261 GBP2023-12-31
Computers
23,919 GBP2024-12-31
22,874 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
24,180 GBP2024-12-31
23,135 GBP2023-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Computers
1,045 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
1,045 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment
Computers
907 GBP2024-12-31
1,952 GBP2023-12-31
Trade Debtors/Trade Receivables
Amounts falling due within one year
6,539 GBP2024-12-31
5,897 GBP2023-12-31
Amount of value-added tax that is payable
Amounts falling due within one year
1,979 GBP2024-12-31
2,585 GBP2023-12-31
Trade Creditors/Trade Payables
Amounts falling due within one year
72 GBP2024-12-31
72 GBP2023-12-31
Taxation/Social Security Payable
Amounts falling due within one year
3,785 GBP2024-12-31
7,512 GBP2023-12-31
Loans received from directors
Amounts falling due within one year
15,903 GBP2024-12-31
590 GBP2023-12-31
Accrued Liabilities
Amounts falling due within one year
1,320 GBP2024-12-31
660 GBP2023-12-31
Average Number of Employees
02024-01-01 ~ 2024-12-31
02023-01-01 ~ 2023-12-31

  • APTIVE CONSULTING LTD
    Info
    LION SEO LTD - 2016-08-23
    Registered number 07867021
    icon of address86-90 Paul Street, London EC2A 4NE
    PRIVATE LIMITED COMPANY incorporated on 2011-12-01 (14 years). The company status is Active.
    The last date of confirmation statement was made at 2024-12-01
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 12 November 2025 and licensed under the Open Government Licence v3.0.