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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Jump to: Company in focus, Offsprings
Parent entities and officers 8
  • 1
    Goodwin, Christopher
    Director born in June 1955
    Individual (18 offsprings)
    Officer
    2012-03-06 ~ 2025-04-28
    OF - Director → CIF 0
    Mr Christopher Goodwin
    Born in June 1955
    Individual (18 offsprings)
    Person with significant control
    2023-11-27 ~ now
    PE - Ownership of voting rights - More than 25% but not more than 50% → CIF 0
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
    2016-04-06 ~ 2021-09-08
    PE - Has significant influence or control → CIF 0
  • 2
    May, Bernard
    Director born in August 1956
    Individual (12 offsprings)
    Officer
    2012-03-06 ~ 2025-04-28
    OF - Director → CIF 0
    Mr Bernard May
    Born in August 1956
    Individual (12 offsprings)
    Person with significant control
    2016-04-06 ~ 2021-09-08
    PE - Has significant influence or control → CIF 0
  • 3
    Bywater, David Martin
    Born in March 1961
    Individual (20 offsprings)
    Officer
    2024-03-20 ~ now
    OF - Director → CIF 0
  • 4
    Emsley, Kevin Harry
    Solicitor born in November 1953
    Individual (187 offsprings)
    Officer
    2012-02-09 ~ 2012-03-06
    OF - Director → CIF 0
  • 5
    Curtis, Mark
    Director born in September 1962
    Individual (8 offsprings)
    Officer
    2012-04-19 ~ 2023-09-30
    OF - Director → CIF 0
  • 6
    Andrew Douglas & Michael Hackett Trustees
    Born in July 1971
    Individual (1 offspring)
    Person with significant control
    2021-09-08 ~ now
    PE - Ownership of voting rights - More than 25% but not more than 50% with control over the trustees of a trust → CIF 0
    PE - Ownership of shares – More than 25% but not more than 50% with control over the trustees of a trust → CIF 0
  • 7
    Dudleston, Lesley Kathryn
    Director born in April 1970
    Individual (2 offsprings)
    Officer
    2012-04-19 ~ 2014-09-30
    OF - Director → CIF 0
  • 8
    LUPFAW FORMATIONS LIMITED
    04077278
    Yorkshire House, East Parade, Leeds, West Yorkshire, United Kingdom
    Dissolved Corporate (19 parents, 395 offsprings)
    Officer
    2012-02-09 ~ 2012-03-06
    OF - Director → CIF 0
parent relation
Company in focus

ADVERTISING PRINCIPLES HOLDINGS LIMITED

Period: 2012-03-19 ~ now
Company number: 07944059 02919157... (more)
Registered names
ADVERTISING PRINCIPLES HOLDINGS LIMITED - now 02919157... (more)
LUPFAW 354 LIMITED - 2012-03-19 08194174... (more)
Standard Industrial Classification
70100 - Activities Of Head Offices
Brief company account
Turnover/Revenue
3,515,562 GBP2024-04-01 ~ 2025-03-31
13,259,256 GBP2023-04-01 ~ 2024-03-31
Cost of Sales
-1,989,693 GBP2024-04-01 ~ 2025-03-31
-11,569,265 GBP2023-04-01 ~ 2024-03-31
Gross Profit/Loss
1,525,869 GBP2024-04-01 ~ 2025-03-31
1,689,991 GBP2023-04-01 ~ 2024-03-31
Administrative Expenses
-1,482,940 GBP2024-04-01 ~ 2025-03-31
-1,516,065 GBP2023-04-01 ~ 2024-03-31
Operating Profit/Loss
42,929 GBP2024-04-01 ~ 2025-03-31
199,934 GBP2023-04-01 ~ 2024-03-31
Other Interest Receivable/Similar Income (Finance Income)
6 GBP2023-04-01 ~ 2024-03-31
Profit/Loss on Ordinary Activities Before Tax
1,076 GBP2024-04-01 ~ 2025-03-31
138,880 GBP2023-04-01 ~ 2024-03-31
Profit/Loss
-208 GBP2024-04-01 ~ 2025-03-31
99,342 GBP2023-04-01 ~ 2024-03-31
Intangible Assets
2,315,507 GBP2025-03-31
2,599,008 GBP2024-03-31
Property, Plant & Equipment
8,103 GBP2025-03-31
11,216 GBP2024-03-31
Fixed Assets - Investments
1 GBP2025-03-31
1 GBP2024-03-31
Fixed Assets
2,323,611 GBP2025-03-31
2,610,225 GBP2024-03-31
Debtors
Current
847,477 GBP2025-03-31
3,282,206 GBP2024-03-31
Cash at bank and in hand
21,671 GBP2025-03-31
84,005 GBP2024-03-31
Current Assets
869,148 GBP2025-03-31
3,366,211 GBP2024-03-31
Net Current Assets/Liabilities
-454,202 GBP2025-03-31
-810,867 GBP2024-03-31
Total Assets Less Current Liabilities
1,869,409 GBP2025-03-31
1,799,358 GBP2024-03-31
Net Assets/Liabilities
460,268 GBP2025-03-31
460,476 GBP2024-03-31
Equity
Called up share capital
100 GBP2025-03-31
100 GBP2024-03-31
Share premium
1,470,251 GBP2025-03-31
1,470,251 GBP2024-03-31
Retained earnings (accumulated losses)
-1,010,083 GBP2025-03-31
-1,009,875 GBP2024-03-31
Equity
460,268 GBP2025-03-31
460,476 GBP2024-03-31
Property, Plant & Equipment - Depreciation Expense
6,098 GBP2024-04-01 ~ 2025-03-31
6,686 GBP2023-04-01 ~ 2024-03-31
Wages/Salaries
703,677 GBP2024-04-01 ~ 2025-03-31
775,517 GBP2023-04-01 ~ 2024-03-31
Social Security Costs
66,562 GBP2024-04-01 ~ 2025-03-31
71,713 GBP2023-04-01 ~ 2024-03-31
Staff Costs/Employee Benefits Expense
797,521 GBP2024-04-01 ~ 2025-03-31
882,873 GBP2023-04-01 ~ 2024-03-31
Average number of employees in administration and support functions
222024-04-01 ~ 2025-03-31
242023-04-01 ~ 2024-03-31
Average Number of Employees
222024-04-01 ~ 2025-03-31
242023-04-01 ~ 2024-03-31
Director Remuneration
30,959 GBP2024-04-01 ~ 2025-03-31
74,524 GBP2023-04-01 ~ 2024-03-31
Audit Fees/Expenses
8,500 GBP2024-04-01 ~ 2025-03-31
11,500 GBP2023-04-01 ~ 2024-03-31
Deferred Tax Expense/Credit Relating to Origination/Reversal Timing Differences
-2,000 GBP2024-04-01 ~ 2025-03-31
3,000 GBP2023-04-01 ~ 2024-03-31
Tax Expense/Credit at Applicable Tax Rate
224 GBP2024-04-01 ~ 2025-03-31
34,720 GBP2023-04-01 ~ 2024-03-31
Deferred Tax Liabilities
Accelerated tax depreciation
1,000 GBP2025-03-31
3,000 GBP2024-03-31
Deferred Tax Liabilities
1,000 GBP2025-03-31
3,000 GBP2024-03-31
Intangible Assets - Gross Cost
Goodwill
5,263,425 GBP2025-03-31
5,263,425 GBP2024-03-31
Other
12,304 GBP2025-03-31
4,804 GBP2024-03-31
Intangible Assets - Gross Cost
5,275,729 GBP2025-03-31
5,268,229 GBP2024-03-31
Intangible Assets - Accumulated Amortisation & Impairment
Goodwill
2,953,196 GBP2025-03-31
2,664,417 GBP2024-03-31
Intangible Assets - Accumulated Amortisation & Impairment
2,960,222 GBP2025-03-31
2,669,221 GBP2024-03-31
Intangible Assets - Increase From Amortisation Charge for Year
Goodwill
288,779 GBP2024-04-01 ~ 2025-03-31
Intangible Assets - Increase From Amortisation Charge for Year
291,001 GBP2024-04-01 ~ 2025-03-31
Intangible Assets
Goodwill
2,310,229 GBP2025-03-31
2,599,008 GBP2024-03-31
Other
5,278 GBP2025-03-31
Property, Plant & Equipment - Gross Cost
Land and buildings
76,729 GBP2025-03-31
76,729 GBP2024-03-31
Tools/Equipment for furniture and fittings
2,559 GBP2025-03-31
2,559 GBP2024-03-31
Office equipment
62,912 GBP2025-03-31
77,953 GBP2024-03-31
Property, Plant & Equipment - Gross Cost
142,200 GBP2025-03-31
157,241 GBP2024-03-31
Property, Plant & Equipment - Disposals
Office equipment
-18,026 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment - Disposals
-18,026 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Land and buildings
76,729 GBP2025-03-31
76,729 GBP2024-03-31
Tools/Equipment for furniture and fittings
2,051 GBP2025-03-31
1,816 GBP2024-03-31
Office equipment
55,317 GBP2025-03-31
67,480 GBP2024-03-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
134,097 GBP2025-03-31
146,025 GBP2024-03-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Tools/Equipment for furniture and fittings
235 GBP2024-04-01 ~ 2025-03-31
Office equipment
5,863 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
6,098 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
Office equipment
-18,026 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment - Decrease in depreciation and impairment related to disposals
-18,026 GBP2024-04-01 ~ 2025-03-31
Property, Plant & Equipment
Tools/Equipment for furniture and fittings
508 GBP2025-03-31
743 GBP2024-03-31
Office equipment
7,595 GBP2025-03-31
10,473 GBP2024-03-31
Investments in Subsidiaries
1 GBP2025-03-31
1 GBP2024-03-31
Cost valuation
1 GBP2024-03-31
Trade Debtors/Trade Receivables
Current, Amounts falling due within one year
609,305 GBP2025-03-31
3,025,922 GBP2024-03-31
Other Debtors
Current, Amounts falling due within one year
182,888 GBP2025-03-31
182,888 GBP2024-03-31
Debtors
Current, Amounts falling due within one year
847,477 GBP2025-03-31
3,282,206 GBP2024-03-31
Cash and Cash Equivalents
21,671 GBP2025-03-31
84,005 GBP2024-03-31
Total Borrowings
Current, Amounts falling due within one year
163,627 GBP2025-03-31
707,285 GBP2024-03-31
Bank Overdrafts
Current
163,627 GBP2025-03-31
707,285 GBP2024-03-31
Amounts set aside to cover potential liabilities or losses
Deferred taxation
1,000 GBP2025-03-31
3,000 GBP2024-03-31
Number of Shares Issued (Fully Paid)
Class 1 ordinary share, Non-cumulative
100 shares2025-03-31
100 shares2024-03-31
Future Minimum Lease Payments Under Non-cancellable Operating Leases
Amounts falling due within one year
2,100 GBP2025-03-31
12,600 GBP2024-03-31
Between two and five year
2,100 GBP2024-03-31
Future Minimum Lease Payments Under Non-cancellable Operating Leases
2,100 GBP2025-03-31
14,700 GBP2024-03-31
Related profiles found in government register
  • ADVERTISING PRINCIPLES HOLDINGS LIMITED
    Info
    LUPFAW 354 LIMITED - 2012-03-19
    Registered number 07944059
    White Rose House Otley Road, Headingley, Leeds LS6 2AD
    PRIVATE LIMITED COMPANY incorporated on 2012-02-09 (14 years 3 months). The status of the company number is Active.
    The last date of confirmation statement was made at 2026-02-09
    CIF 0
  • ADVERTISING PRINCIPLES HOLDINGS LIMITED
    S
    Registered number 07944059
    Devonshire Hall, Devonshire Avenue, Leeds, West Yorkshire, England, LS8 1AW
    CIF 1
  • ADVERTISING PRINCIPLES HOLDINGS LIMITED
    S
    Registered number 07944059
    White Rose House, Otley Road, Headingley, Leeds, England, LS6 2AD
    Limited in Register Of Companies, England
    CIF 2
child relation
Offspring entities and appointments 2
  • 1
    MADEBYPI LLP
    OC343691
    White Rose House Otley Road, Headingley, Leeds, England
    Dissolved Corporate (13 parents)
    Officer
    2015-02-10 ~ dissolved
    CIF 1 - LLP Designated Member → ME
  • 2
    PRINCIPLES COMMUNICATIONS LIMITED
    - now 01983541 02493140
    ADVERTISING PRINCIPLES LIMITED - 2000-11-01
    SIMCO NO. 112 LIMITED - 1986-04-08
    White Rose House Otley Road, Headingley, Leeds, England
    Active Corporate (13 parents, 2 offsprings)
    Person with significant control
    2024-03-20 ~ now
    CIF 2 - Ownership of shares – 75% or more as a member of a firm → OE
    CIF 2 - Ownership of voting rights - 75% or more as a member of a firm → OE

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Contains public sector information retrieved at 22 April 2026 and licensed under the Open Government Licence v3.0.