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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers 3
  • 1
    Denton, Samantha Nicole
    Born in April 1975
    Individual (4 offsprings)
    Officer
    2018-04-26 ~ now
    OF - Director → CIF 0
    Denton, Samantha Nicole
    Individual (4 offsprings)
    Officer
    2018-04-26 ~ now
    OF - Secretary → CIF 0
    Ms Samantha Nicole Denton
    Born in April 1976
    Individual (4 offsprings)
    Person with significant control
    2023-05-01 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 2
    Mr Anthony Wilson Denton
    Born in January 1947
    Individual (7 offsprings)
    Person with significant control
    2018-04-26 ~ 2023-04-30
    PE - Ownership of shares – 75% or moreCIF 0
  • 3
    Cook, Michelle Jayne
    Born in January 1973
    Individual (4 offsprings)
    Officer
    2023-05-01 ~ now
    OF - Director → CIF 0
    Mrs Michelle Jayne Cook
    Born in January 1973
    Individual (4 offsprings)
    Person with significant control
    2023-05-01 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
parent relation
Company in focus

SIMPLY RENTALS DIRECT LTD

Period: 2018-04-26 ~ now
Company number: 11331704
Registered name
SIMPLY RENTALS DIRECT LTD - now
Standard Industrial Classification
79909 - Other Reservation Service Activities N.e.c.
Brief company account
Average Number of Employees
02024-05-01 ~ 2025-03-31
02023-05-01 ~ 2024-04-30
Debtors
1,086 GBP2025-03-31
151 GBP2024-04-30
Cash at bank and in hand
745 GBP2025-03-31
2,077 GBP2024-04-30
Current Assets
1,831 GBP2025-03-31
2,228 GBP2024-04-30
Creditors
Current
2,439 GBP2025-03-31
2,917 GBP2024-04-30
Net Current Assets/Liabilities
-608 GBP2025-03-31
-689 GBP2024-04-30
Total Assets Less Current Liabilities
-608 GBP2025-03-31
-689 GBP2024-04-30
Equity
Called up share capital
100 GBP2025-03-31
100 GBP2024-04-30
Retained earnings (accumulated losses)
-708 GBP2025-03-31
-789 GBP2024-04-30
Equity
-608 GBP2025-03-31
-689 GBP2024-04-30
Trade Debtors/Trade Receivables
Current
1,086 GBP2025-03-31
51 GBP2024-04-30
Other Debtors
Current
100 GBP2024-04-30
Debtors
Amounts falling due within one year, Current
1,086 GBP2025-03-31
151 GBP2024-04-30
Bank Borrowings/Overdrafts
Current
25 GBP2024-04-30
Trade Creditors/Trade Payables
Current
199 GBP2025-03-31
2,048 GBP2024-04-30
Accrued Liabilities
Current
1,440 GBP2025-03-31
844 GBP2024-04-30

  • SIMPLY RENTALS DIRECT LTD
    Info
    Registered number 11331704
    20 Abbots Business Park, Primrose Hill, Kings Langley, Hertfordshire WD4 8FR
    PRIVATE LIMITED COMPANY incorporated on 2018-04-26 (8 years 1 month). The status of the company number is Active.
    The last date of confirmation statement was made at 2025-10-27
    CIF 0
child relation
Offspring entities and appointments 0
  • Not found in our database.

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Contains public sector information retrieved at 22 April 2026 and licensed under the Open Government Licence v3.0.