The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 4
  • 1
    Kay, Frances Elizabeth
    Director born in August 1985
    Individual (10 offsprings)
    Officer
    2018-09-06 ~ now
    OF - Director → CIF 0
    Mrs Frances Elizabeth Kay
    Born in August 1985
    Individual (10 offsprings)
    Person with significant control
    2018-09-06 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 2
    Kay, James Christopher
    Direcctor born in January 1980
    Individual (24 offsprings)
    Officer
    2018-09-06 ~ now
    OF - Director → CIF 0
    Mr James Christopher Kay
    Born in January 1980
    Individual (24 offsprings)
    Person with significant control
    2018-09-06 ~ now
    PE - Ownership of shares – More than 25% but not more than 50% as a member of a firmCIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50% as a member of a firmCIF 0
  • 3
    Van Tromp, Rowan
    Accountant born in November 1992
    Individual (3 offsprings)
    Officer
    2020-02-25 ~ now
    OF - Director → CIF 0
  • 4
    Farnell, William Stuart
    Director born in January 1972
    Individual (29 offsprings)
    Officer
    2018-09-06 ~ now
    OF - Director → CIF 0
    Mr William Stuart Farnell
    Born in January 1972
    Individual (29 offsprings)
    Person with significant control
    2018-09-06 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
Ceased 4
  • 1
    Mr James Christopher Kay
    Born in December 1980
    Individual (24 offsprings)
    Person with significant control
    2018-09-06 ~ 2018-09-06
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 2
    Fox, Emma Alexandra
    Director born in July 1975
    Individual (3 offsprings)
    Officer
    2018-09-06 ~ 2020-02-14
    OF - Director → CIF 0
    Mrs Emma Alexandra Fox
    Born in July 1975
    Individual (3 offsprings)
    Person with significant control
    2018-09-06 ~ 2019-12-16
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 3
    Fox, Jonathan Edward
    Director born in June 1974
    Individual (4 offsprings)
    Officer
    2018-09-06 ~ 2020-02-14
    OF - Director → CIF 0
    Mr Jonathan Edward Fox
    Born in June 1974
    Individual (4 offsprings)
    Person with significant control
    2018-09-06 ~ 2019-12-16
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
  • 4
    Mr Will Stuart Farnell
    Born in January 1972
    Individual (29 offsprings)
    Person with significant control
    2018-09-06 ~ 2018-09-06
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    Mr William Stuart Farnell
    Born in January 1972
    Individual (29 offsprings)
    Person with significant control
    2018-09-06 ~ 2019-12-16
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
parent relation
Company in focus

APP ADVISORY PLUS LTD

Previous name
4 APP PLAYBOOKS LIMITED - 2020-05-22
Standard Industrial Classification
74909 - Other Professional, Scientific And Technical Activities N.e.c.
Brief company account
Average Number of Employees
12022-09-01 ~ 2023-08-31
02021-09-01 ~ 2022-08-31
Property, Plant & Equipment
3,119 GBP2023-08-31
3,346 GBP2022-08-31
Debtors
4,140 GBP2023-08-31
2,459 GBP2022-08-31
Cash at bank and in hand
9,254 GBP2023-08-31
1,063 GBP2022-08-31
Current Assets
13,394 GBP2023-08-31
3,522 GBP2022-08-31
Creditors
Current
21,505 GBP2023-08-31
21,789 GBP2022-08-31
Net Current Assets/Liabilities
-8,111 GBP2023-08-31
-18,267 GBP2022-08-31
Total Assets Less Current Liabilities
-4,992 GBP2023-08-31
-14,921 GBP2022-08-31
Creditors
Non-current
247,922 GBP2023-08-31
154,474 GBP2022-08-31
Net Assets/Liabilities
-252,914 GBP2023-08-31
-169,395 GBP2022-08-31
Equity
Called up share capital
100 GBP2023-08-31
100 GBP2022-08-31
Retained earnings (accumulated losses)
-253,014 GBP2023-08-31
-169,495 GBP2022-08-31
Equity
-252,914 GBP2023-08-31
-169,395 GBP2022-08-31
Property, Plant & Equipment - Gross Cost
Plant and equipment
4,681 GBP2023-08-31
3,651 GBP2022-08-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Plant and equipment
1,562 GBP2023-08-31
305 GBP2022-08-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Plant and equipment
1,257 GBP2022-09-01 ~ 2023-08-31
Property, Plant & Equipment
Plant and equipment
3,119 GBP2023-08-31
3,346 GBP2022-08-31
Trade Debtors/Trade Receivables
Current, Amounts falling due within one year
4,140 GBP2023-08-31
-6,610 GBP2022-08-31
Other Debtors
Current, Amounts falling due within one year
9,944 GBP2022-08-31
Debtors
Current, Amounts falling due within one year
4,140 GBP2023-08-31
3,334 GBP2022-08-31
Trade Creditors/Trade Payables
Current
18,278 GBP2023-08-31
8,611 GBP2022-08-31
Other Taxation & Social Security Payable
Current
3,227 GBP2023-08-31
10,178 GBP2022-08-31
Other Creditors
Current
3,000 GBP2022-08-31
Non-current
247,922 GBP2023-08-31
154,474 GBP2022-08-31

  • APP ADVISORY PLUS LTD
    Info
    4 APP PLAYBOOKS LIMITED - 2020-05-22
    Registered number 11556602
    Evolution House Iceni Court, Delft Way, Norwich, Norfolk NR6 6BB
    Private Limited Company incorporated on 2018-09-06 (6 years 10 months). The company status is Active.
    The last date of confirmation statement was made at 2025-02-14
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.
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Contains public sector information retrieved at 24 April 2025 and licensed under the Open Government Licence v3.0.