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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers 1
  • 1
    Pell, David Alexander
    Born in March 1982
    Individual (4 offsprings)
    Officer
    2020-01-17 ~ now
    OF - Director → CIF 0
    Mr David Alexander Pell
    Born in March 1982
    Individual (4 offsprings)
    Person with significant control
    2020-01-17 ~ now
    PE - Ownership of shares – 75% or moreCIF 0
    PE - Ownership of voting rights - 75% or moreCIF 0
parent relation
Company in focus

DEFY AGENCY LIMITED

Period: 2020-01-17 ~ now
Company number: 12409092
Registered name
DEFY AGENCY LIMITED - now
Standard Industrial Classification
73110 - Advertising Agencies
Brief company account
Property, Plant & Equipment
802 GBP2025-01-31
990 GBP2024-01-31
Debtors
262 GBP2025-01-31
800 GBP2024-01-31
Cash at bank and in hand
-25 GBP2025-01-31
222 GBP2024-01-31
Current Assets
237 GBP2025-01-31
1,022 GBP2024-01-31
Net Current Assets/Liabilities
-630 GBP2025-01-31
-250 GBP2024-01-31
Net Assets/Liabilities
172 GBP2025-01-31
740 GBP2024-01-31
Property, Plant & Equipment - Gross Cost
Computers
1,549 GBP2025-01-31
1,549 GBP2024-01-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Computers
747 GBP2025-01-31
559 GBP2024-01-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Computers
188 GBP2024-02-01 ~ 2025-01-31
Property, Plant & Equipment
Computers
802 GBP2025-01-31
990 GBP2024-01-31
Trade Debtors/Trade Receivables
Amounts falling due within one year
262 GBP2025-01-31
800 GBP2024-01-31
Taxation/Social Security Payable
Amounts falling due within one year
492 GBP2025-01-31
163 GBP2024-01-31
Loans received from directors
Amounts falling due within one year
734 GBP2024-01-31
Accrued Liabilities
Amounts falling due within one year
375 GBP2025-01-31
375 GBP2024-01-31
Average Number of Employees
12024-02-01 ~ 2025-01-31
12023-02-01 ~ 2024-01-31

  • DEFY AGENCY LIMITED
    Info
    Registered number 12409092
    Cedar House, Hazell Drive, Newport, Gwent NP10 8FY
    PRIVATE LIMITED COMPANY incorporated on 2020-01-17 (6 years 3 months). The status of the company number is Active.
    The last date of confirmation statement was made at 2025-12-29
    CIF 0
child relation
Offspring entities and appointments 0
  • Not found in our database.

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Contains public sector information retrieved at 22 April 2026 and licensed under the Open Government Licence v3.0.