The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 3
  • 1
    Hamnett, Richard Thomas
    Director & Chief Technical Officer born in March 1983
    Individual (5 offsprings)
    Officer
    2022-01-12 ~ now
    OF - Director → CIF 0
  • 2
    Holcroft, Oliver James
    Chief Executive & Cofounder born in January 1985
    Individual (1 offspring)
    Officer
    2021-03-15 ~ now
    OF - Director → CIF 0
    Mr Oliver James Holcroft
    Born in January 1985
    Individual (1 offspring)
    Person with significant control
    2021-03-15 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    PE - Right to appoint or remove directorsCIF 0
  • 3
    Goldstone, Simon
    Director born in December 1973
    Individual (16 offsprings)
    Officer
    2020-07-15 ~ now
    OF - Director → CIF 0
    Mr Simon Goldstone
    Born in December 1973
    Individual (16 offsprings)
    Person with significant control
    2020-07-15 ~ now
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    PE - Right to appoint or remove directorsCIF 0
Ceased 1
  • Goldstone, Lisa Jane
    Director born in February 1975
    Individual (5 offsprings)
    Officer
    2020-07-15 ~ 2021-05-30
    OF - Director → CIF 0
    Mrs Lisa Jane Goldstone
    Born in February 1975
    Individual (5 offsprings)
    Person with significant control
    2020-07-15 ~ 2021-05-31
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    PE - Right to appoint or remove directorsCIF 0
parent relation
Company in focus

SMARTERDEMO LIMITED

Standard Industrial Classification
58290 - Other Software Publishing
Brief company account
Intangible Assets
4,500 GBP2023-07-31
6,000 GBP2022-07-31
Debtors
5,326 GBP2023-07-31
3,677 GBP2022-07-31
Cash at bank and in hand
43,376 GBP2023-07-31
125,361 GBP2022-07-31
Current Assets
48,702 GBP2023-07-31
129,038 GBP2022-07-31
Creditors
Current, Amounts falling due within one year
-23,055 GBP2023-07-31
-4,334 GBP2022-07-31
Net Current Assets/Liabilities
25,647 GBP2023-07-31
124,704 GBP2022-07-31
Total Assets Less Current Liabilities
30,147 GBP2023-07-31
130,704 GBP2022-07-31
Equity
Called up share capital
2 GBP2023-07-31
2 GBP2022-07-31
Share premium
300,005 GBP2023-07-31
300,005 GBP2022-07-31
Retained earnings (accumulated losses)
-269,860 GBP2023-07-31
-169,303 GBP2022-07-31
Equity
30,147 GBP2023-07-31
130,704 GBP2022-07-31
Average Number of Employees
32022-08-01 ~ 2023-07-31
32021-08-01 ~ 2022-07-31
Intangible Assets - Gross Cost
Other than goodwill
7,500 GBP2022-07-31
Intangible Assets - Accumulated Amortisation & Impairment
Other than goodwill
3,000 GBP2023-07-31
1,500 GBP2022-07-31
Intangible Assets - Increase From Amortisation Charge for Year
Other than goodwill
1,500 GBP2022-08-01 ~ 2023-07-31
Intangible Assets
Other than goodwill
4,500 GBP2023-07-31
6,000 GBP2022-07-31
Trade Debtors/Trade Receivables
Current
2,400 GBP2023-07-31
0 GBP2022-07-31
Other Debtors
Amounts falling due within one year
2,926 GBP2023-07-31
3,677 GBP2022-07-31
Debtors
Current, Amounts falling due within one year
5,326 GBP2023-07-31
3,677 GBP2022-07-31
Trade Creditors/Trade Payables
Current
8,688 GBP2023-07-31
0 GBP2022-07-31
Other Taxation & Social Security Payable
Current
1,046 GBP2023-07-31
-917 GBP2022-07-31
Other Creditors
Current
13,321 GBP2023-07-31
5,251 GBP2022-07-31
Creditors
Current
23,055 GBP2023-07-31
4,334 GBP2022-07-31

  • SMARTERDEMO LIMITED
    Info
    Registered number 12745996
    2 Leman Street, London E1W 9US
    Private Limited Company incorporated on 2020-07-15 (5 years). The company status is Active.
    The last date of confirmation statement was made at 2024-06-02
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.
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Contains public sector information retrieved at 24 April 2025 and licensed under the Open Government Licence v3.0.