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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 5
  • 1
    Makinen, Sami Kristian
    Company Director born in November 1979
    Individual (1 offspring)
    Officer
    icon of calendar 2023-10-12 ~ now
    OF - Director → CIF 0
  • 2
    Jinks, Christine Helen
    Director born in September 1975
    Individual (4 offsprings)
    Officer
    icon of calendar 2025-05-20 ~ now
    OF - Director → CIF 0
  • 3
    Ludlow, Andrew Mark
    Director born in April 1965
    Individual (12 offsprings)
    Officer
    icon of calendar 2019-08-19 ~ now
    OF - Director → CIF 0
  • 4
    Nikunen, Erkki
    Company Director born in November 1976
    Individual (2 offsprings)
    Officer
    icon of calendar 2023-10-12 ~ now
    OF - Director → CIF 0
  • 5
    BOOMERANG DIGITAL LIMITED - 2023-11-22
    icon of address2, Owen Avenue, Hessle, England
    Active Corporate (6 parents, 2 offsprings)
    Equity (Company account)
    588,743 GBP2024-12-31
    Person with significant control
    icon of calendar 2021-09-30 ~ now
    PE - Ownership of shares – 75% or moreCIF 0
    PE - Ownership of voting rights - 75% or moreCIF 0
    PE - Right to appoint or remove directorsCIF 0
Ceased 6
  • 1
    Nyman, Dan
    Director born in June 1969
    Individual
    Officer
    icon of calendar 2016-01-06 ~ 2018-06-27
    OF - Director → CIF 0
  • 2
    Roberts, Kelly Annette
    Director born in January 1977
    Individual (6 offsprings)
    Officer
    icon of calendar 2021-09-30 ~ 2023-10-12
    OF - Director → CIF 0
  • 3
    Collins, Philip Martin
    Director born in June 1977
    Individual (6 offsprings)
    Officer
    icon of calendar 2016-01-06 ~ 2021-09-30
    OF - Director → CIF 0
    Mr Philip Martin Collins
    Born in June 1977
    Individual (6 offsprings)
    Person with significant control
    icon of calendar 2021-07-13 ~ 2021-09-30
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
  • 4
    Jobling, Luke Adam
    Director born in January 1980
    Individual (6 offsprings)
    Officer
    icon of calendar 2019-08-19 ~ 2021-07-13
    OF - Director → CIF 0
  • 5
    Newstead, David Stephen
    Director born in August 1980
    Individual (5 offsprings)
    Officer
    icon of calendar 2016-01-06 ~ 2021-09-30
    OF - Director → CIF 0
    Mr David Stephen Newstead
    Born in August 1980
    Individual (5 offsprings)
    Person with significant control
    icon of calendar 2021-07-13 ~ 2021-09-30
    PE - Ownership of voting rights - More than 25% but not more than 50%CIF 0
    PE - Ownership of shares – More than 25% but not more than 50%CIF 0
  • 6
    Rainer, Stephen Paul Richard
    Director born in July 1975
    Individual (1 offspring)
    Officer
    icon of calendar 2016-01-06 ~ 2021-07-13
    OF - Director → CIF 0
parent relation
Company in focus

AIR DICE SERVICES (UK) LIMITED

Previous names
PROBABILITY JONES LTD - 2021-04-23
PROBABILITY JONES LIMITED - 2023-02-08
Standard Industrial Classification
92000 - Gambling And Betting Activities
62012 - Business And Domestic Software Development
Brief company account
Average Number of Employees
02024-01-01 ~ 2024-12-31
02023-02-01 ~ 2023-12-31
Par Value of Share
Class 1 ordinary share
02024-01-01 ~ 2024-12-31
Class 2 ordinary share
02024-01-01 ~ 2024-12-31
Class 3 ordinary share
02024-01-01 ~ 2024-12-31
Property, Plant & Equipment
995 GBP2024-12-31
1,465 GBP2023-12-31
Debtors
12,606 GBP2024-12-31
9,825 GBP2023-12-31
Cash at bank and in hand
2,418 GBP2024-12-31
2,511 GBP2023-12-31
Current Assets
15,024 GBP2024-12-31
12,336 GBP2023-12-31
Creditors
Current
211,936 GBP2024-12-31
103,433 GBP2023-12-31
Net Current Assets/Liabilities
-196,912 GBP2024-12-31
-91,097 GBP2023-12-31
Total Assets Less Current Liabilities
-195,917 GBP2024-12-31
-89,632 GBP2023-12-31
Creditors
Non-current
5,834 GBP2024-12-31
15,833 GBP2023-12-31
Net Assets/Liabilities
-201,751 GBP2024-12-31
-105,465 GBP2023-12-31
Equity
Called up share capital
100 GBP2024-12-31
100 GBP2023-12-31
Retained earnings (accumulated losses)
-201,851 GBP2024-12-31
-105,565 GBP2023-12-31
Equity
-201,751 GBP2024-12-31
-105,465 GBP2023-12-31
Property, Plant & Equipment - Gross Cost
Plant and equipment
10,961 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Plant and equipment
9,966 GBP2024-12-31
9,496 GBP2023-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Plant and equipment
470 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment
Plant and equipment
995 GBP2024-12-31
1,465 GBP2023-12-31
Trade Debtors/Trade Receivables
Current, Amounts falling due within one year
1,785 GBP2024-12-31
Other Debtors
Current, Amounts falling due within one year
10,821 GBP2024-12-31
Amounts falling due within one year, Current
9,825 GBP2023-12-31
Debtors
Current, Amounts falling due within one year
12,606 GBP2024-12-31
Amounts falling due within one year, Current
9,825 GBP2023-12-31
Bank Borrowings/Overdrafts
Current
10,000 GBP2024-12-31
10,000 GBP2023-12-31
Trade Creditors/Trade Payables
Current
14,163 GBP2024-12-31
21,320 GBP2023-12-31
Amounts owed to group undertakings
Current
185,447 GBP2024-12-31
70,713 GBP2023-12-31
Other Creditors
Current
2,326 GBP2024-12-31
1,400 GBP2023-12-31
Bank Borrowings/Overdrafts
Non-current
5,834 GBP2024-12-31
15,833 GBP2023-12-31
Number of Shares Issued (Fully Paid)
Class 1 ordinary share
3,950 shares2024-12-31
Class 2 ordinary share
3,925 shares2024-12-31
Class 3 ordinary share
2,125 shares2024-12-31

  • AIR DICE SERVICES (UK) LIMITED
    Info
    PROBABILITY JONES LTD - 2021-04-23
    PROBABILITY JONES LIMITED - 2021-04-23
    Registered number 09938112
    icon of address2 Saxon Business Park, Owen Avenue, Hessle HU13 9PD
    Private Limited Company incorporated on 2016-01-06 (9 years 10 months). The company status is Active.
    The last date of confirmation statement was made at 2025-01-05
    CIF 0
child relation
Offspring entities and appointments
Active 0
  • Not found in our database.

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Contains public sector information retrieved at 16 October 2025 and licensed under the Open Government Licence v3.0.