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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers 7
  • 1
    Shah, Parin
    Company Director born in November 1972
    Individual (3 offsprings)
    Officer
    2016-01-06 ~ 2019-03-31
    OF - Director → CIF 0
  • 2
    Grimson, Neil Bernard Stuart
    Individual (66 offsprings)
    Officer
    2020-01-10 ~ now
    OF - Secretary → CIF 0
  • 3
    Piechulla, David Robert
    Finance Director born in May 1980
    Individual (5 offsprings)
    Officer
    2016-01-06 ~ 2019-07-31
    OF - Director → CIF 0
  • 4
    Avery, Neil Graham
    Born in November 1964
    Individual (28 offsprings)
    Officer
    2016-01-06 ~ now
    OF - Director → CIF 0
    Mr Neil Graham Avery
    Born in November 1964
    Individual (28 offsprings)
    Person with significant control
    2016-12-01 ~ 2024-11-13
    PE - Ownership of voting rights - More than 25% but not more than 50% → CIF 0
    PE - Right to appoint or remove directors → CIF 0
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
  • 5
    Leaver, Andrew John
    Born in May 1978
    Individual (23 offsprings)
    Officer
    2019-04-01 ~ now
    OF - Director → CIF 0
    Mr Andrew John Leaver
    Born in May 1978
    Individual (23 offsprings)
    Person with significant control
    2019-12-12 ~ 2024-11-13
    PE - Ownership of shares – More than 50% but less than 75% → CIF 0
    PE - Ownership of voting rights - More than 50% but less than 75% → CIF 0
    PE - Right to appoint or remove directors → CIF 0
  • 6
    NJECT INVESTMENTS LIMITED
    16000282
    Tate House, Watermark Way, Hertford, England
    Active Corporate (1 parent, 1 offspring)
    Person with significant control
    2024-11-13 ~ now
    PE - Right to appoint or remove directors → CIF 0
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50% → CIF 0
  • 7
    HILAND VENTURES LIMITED
    15999153
    Tate House, Watermark Way, Hertford, England
    Active Corporate (1 parent, 1 offspring)
    Person with significant control
    2024-11-13 ~ now
    PE - Ownership of shares – More than 25% but not more than 50% → CIF 0
    PE - Right to appoint or remove directors → CIF 0
    PE - Ownership of voting rights - More than 25% but not more than 50% → CIF 0
parent relation
Company in focus

BRAND PARTNERSHIP GROUP LIMITED

Previous names
BRAND AGENCY GROUP LIMITED - 2021-10-04
BLUE SQUARE GROUP LIMITED - 2021-09-22
Standard Industrial Classification
73110 - Advertising Agencies
Brief company account
Property, Plant & Equipment
1,312 GBP2024-12-31
924 GBP2023-12-31
Fixed Assets - Investments
13,803,770 GBP2024-12-31
13,803,770 GBP2023-12-31
Fixed Assets
13,805,082 GBP2024-12-31
13,804,694 GBP2023-12-31
Debtors
771,054 GBP2024-12-31
331,274 GBP2023-12-31
Cash at bank and in hand
2,304 GBP2024-12-31
11,297 GBP2023-12-31
Current Assets
773,358 GBP2024-12-31
342,571 GBP2023-12-31
Creditors
-1,299,280 GBP2024-12-31
-6,967,579 GBP2023-12-31
Net Current Assets/Liabilities
-525,922 GBP2024-12-31
-6,625,008 GBP2023-12-31
Total Assets Less Current Liabilities
13,279,160 GBP2024-12-31
7,179,686 GBP2023-12-31
Net Assets/Liabilities
13,278,832 GBP2024-12-31
7,179,455 GBP2023-12-31
Equity
Called up share capital
396 GBP2024-12-31
396 GBP2023-12-31
417 GBP2022-12-31
Capital redemption reserve
21 GBP2024-12-31
21 GBP2023-12-31
Retained earnings (accumulated losses)
13,278,415 GBP2024-12-31
7,179,038 GBP2023-12-31
Profit/Loss
6,199,377 GBP2024-01-01 ~ 2024-12-31
54,720 GBP2023-01-01 ~ 2023-12-31
Comprehensive Income/Expense
Retained earnings (accumulated losses)
6,199,377 GBP2024-01-01 ~ 2024-12-31
54,720 GBP2023-01-01 ~ 2023-12-31
Tax/Tax Credit on Profit or Loss on Ordinary Activities
-208 GBP2024-01-01 ~ 2024-12-31
16,817 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Depreciation Expense
562 GBP2024-01-01 ~ 2024-12-31
356 GBP2023-01-01 ~ 2023-12-31
Wages/Salaries
464,773 GBP2024-01-01 ~ 2024-12-31
386,857 GBP2023-01-01 ~ 2023-12-31
Social Security Costs
58,919 GBP2024-01-01 ~ 2024-12-31
50,031 GBP2023-01-01 ~ 2023-12-31
Pension & Other Post-employment Benefit Costs/Other Pension Costs
103,234 GBP2024-01-01 ~ 2024-12-31
278,769 GBP2023-01-01 ~ 2023-12-31
Staff Costs/Employee Benefits Expense
626,926 GBP2024-01-01 ~ 2024-12-31
715,657 GBP2023-01-01 ~ 2023-12-31
Average Number of Employees
82024-01-01 ~ 2024-12-31
62023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Gross Cost
Computers
2,230 GBP2024-12-31
1,280 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Computers
918 GBP2024-12-31
356 GBP2023-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Computers
562 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment
Computers
1,312 GBP2024-12-31
924 GBP2023-12-31
Investments in Subsidiaries
Cost valuation
13,503,075 GBP2024-12-31
13,503,075 GBP2023-12-31
Investments in Subsidiaries
13,503,075 GBP2024-12-31
13,503,075 GBP2023-12-31
Amounts invested in assets
13,803,770 GBP2024-12-31
13,803,770 GBP2023-12-31
Trade Creditors/Trade Payables
Current
3,300 GBP2024-12-31
1 GBP2023-12-31
Amounts owed to group undertakings
Current
1,235,463 GBP2024-12-31
6,900,967 GBP2023-12-31
Corporation Tax Payable
Current
2 GBP2024-12-31
16,588 GBP2023-12-31
Creditors
Current
1,299,280 GBP2024-12-31
6,967,579 GBP2023-12-31
Amounts set aside to cover potential liabilities or losses
Deferred taxation
328 GBP2024-12-31
231 GBP2023-12-31
Related profiles found in government register
  • BRAND PARTNERSHIP GROUP LIMITED
    Info
    BRAND AGENCY GROUP LIMITED - 2021-10-04
    BLUE SQUARE GROUP LIMITED - 2021-10-04
    Registered number 09938132
    Tate House, Watermark Way, Hertford, Hertfordshire SG13 7TZ
    PRIVATE LIMITED COMPANY incorporated on 2016-01-06 (10 years 2 months). The company status is Active.
    The last date of confirmation statement was made at 2024-10-20
    CIF 0
  • BRAND PARTNERSHIP GROUP LIMITED
    S
    Registered number 09938132
    10 East Road, London, United Kingdom, N1 6AD
    Limited Company in Companies House England & Wales, England & Wales
    CIF 1
  • BRAND PARTNERSHIP GROUP LIMITED
    S
    Registered number 09938132
    Tate House, Watermark Way, Foxholes Business Park, Hertford, England, SG13 7TZ
    Limited Company in Companies House England And Wales, England And Wales
    CIF 2
    Private Limited Company in England And Wales Companies House, England & Wales
    CIF 3
(more)
child relation
Offspring entities and appointments 13
  • 1
    BLUE SQUARE MARKETING LIMITED
    06797461
    Tate House, Watermark Way, Hertford, Hertfordshire
    Active Corporate (10 parents)
    Equity (Company account)
    Retained earnings (accumulated losses)
    4,034,981 GBP2024-12-31
    Person with significant control
    2019-12-12 ~ now
    CIF 2 - Ownership of shares – 75% or more → OE
    CIF 2 - Right to appoint or remove directors → OE
    CIF 2 - Ownership of voting rights - 75% or more → OE
  • 2
    BRIDGE STRATEGY & ANALYTICS LTD
    15671511
    8-10 South Street, Epsom, Surrey, England
    Active Corporate (5 parents)
    Person with significant control
    2025-10-31 ~ now
    CIF 1 - Ownership of shares – 75% or more → OE
    CIF 1 - Right to appoint or remove directors → OE
    CIF 1 - Ownership of voting rights - 75% or more → OE
  • 3
    BX VENTURES LIMITED
    15218462
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (4 parents, 1 offspring)
    Equity (Company account)
    Retained earnings (accumulated losses)
    -78,540 GBP2024-12-31
    Person with significant control
    2023-10-18 ~ now
    CIF 7 - Ownership of voting rights - 75% or more → OE
    CIF 7 - Right to appoint or remove directors → OE
    CIF 7 - Ownership of shares – 75% or more → OE
  • 4
    CREATIVE MONSTER LIMITED
    - now 10806730 07557496
    ONLIVE EVENTS LTD
    - 2022-01-18 10806730 07557496
    LIVESQUARE LIMITED
    - 2020-10-20 10806730
    LIVE SQUARED LIMITED - 2018-12-19
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (4 parents)
    Equity (Company account)
    Retained earnings (accumulated losses)
    161,838 GBP2024-12-31
    Person with significant control
    2019-12-12 ~ now
    CIF 3 - Ownership of shares – 75% or more → OE
    CIF 3 - Right to appoint or remove directors → OE
    CIF 3 - Ownership of voting rights - 75% or more → OE
  • 5
    ENGAGE PULSE LTD
    - now 11143358
    MEDIASQUARE LIMITED
    - 2020-10-20 11143358
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (4 parents)
    Equity (Company account)
    Retained earnings (accumulated losses)
    114,991 GBP2024-12-31
    Person with significant control
    2019-12-12 ~ now
    CIF 5 - Ownership of voting rights - 75% or more → OE
    CIF 5 - Ownership of shares – 75% or more → OE
    CIF 5 - Right to appoint or remove directors → OE
  • 6
    EXPERTS YOUR WAY LIMITED
    14323069
    Wren House, 68 London Road, St Albans, Hertfordshire, United Kingdom
    Dissolved Corporate (4 parents)
    Equity (Company account)
    200 GBP2023-08-31
    Person with significant control
    2022-08-30 ~ dissolved
    CIF 8 - Ownership of shares – 75% or more → OE
    CIF 8 - Ownership of voting rights - 75% or more → OE
  • 7
    KRU LIVE LIMITED
    05323721
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (11 parents)
    Equity (Company account)
    329,053 GBP2024-12-31
    Person with significant control
    2025-04-02 ~ now
    CIF 6 - Ownership of shares – 75% or more → OE
    CIF 6 - Right to appoint or remove directors → OE
    CIF 6 - Ownership of voting rights - 75% or more → OE
  • 8
    MONSTER DIGITAL LTD
    12555306
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Dissolved Corporate (6 parents)
    Equity (Company account)
    1 GBP2021-12-31
    Person with significant control
    2021-03-23 ~ dissolved
    CIF 12 - Right to appoint or remove directors → OE
    CIF 12 - Ownership of shares – 75% or more → OE
    CIF 12 - Ownership of voting rights - 75% or more → OE
  • 9
    MONSTER EVENTS LTD
    10731286
    Tate House, 3 Watermark Way, Hertford, Hertfordshire, England
    Dissolved Corporate (6 parents, 1 offspring)
    Equity (Company account)
    -99 GBP2021-12-31
    Person with significant control
    2021-03-23 ~ dissolved
    CIF 11 - Ownership of shares – 75% or more → OE
    CIF 11 - Ownership of voting rights - 75% or more → OE
  • 10
    MONSTER HOLDINGS LTD
    10625728
    Tate House, 3 Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (8 parents, 2 offsprings)
    Equity (Company account)
    Retained earnings (accumulated losses)
    95,789 GBP2024-12-31
    Person with significant control
    2021-03-23 ~ now
    CIF 10 - Ownership of shares – 75% or more → OE
    CIF 10 - Ownership of voting rights - 75% or more → OE
    CIF 10 - Right to appoint or remove directors → OE
  • 11
    MONSTER RETAIL LTD
    12555940
    Tate House, 3 Watermark Way, Hertford, Hertfordshire, England
    Dissolved Corporate (6 parents)
    Equity (Company account)
    1 GBP2021-12-31
    Person with significant control
    2021-03-23 ~ dissolved
    CIF 13 - Ownership of shares – 75% or more → OE
    CIF 13 - Right to appoint or remove directors → OE
    CIF 13 - Ownership of voting rights - 75% or more → OE
  • 12
    ONLIVE EVENTS LIMITED
    - now 07557496 10806730
    CREATIVE MONSTER LIMITED
    - 2022-01-18 07557496 10806730
    Tate Houe, 3 Watermark Way, Hertford, Hertfordshire, England
    Dissolved Corporate (8 parents)
    Equity (Company account)
    7,648 GBP2020-12-31
    Person with significant control
    2021-03-23 ~ dissolved
    CIF 9 - Ownership of shares – 75% or more → OE
    CIF 9 - Ownership of voting rights - 75% or more → OE
  • 13
    SPACE RETAIL GROUP LTD
    - now 11143334
    ACTIVESQUARE LIMITED
    - 2021-09-23 11143334
    ACTIVSQUARE LIMITED - 2018-12-19
    Tate House, Watermark Way, Hertford, Hertfordshire, England
    Active Corporate (4 parents)
    Equity (Company account)
    Retained earnings (accumulated losses)
    -7,018 GBP2024-12-31
    Person with significant control
    2019-12-12 ~ now
    CIF 4 - Ownership of voting rights - 75% or more → OE
    CIF 4 - Ownership of shares – 75% or more → OE
    CIF 4 - Right to appoint or remove directors → OE

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Contains public sector information retrieved at 9 February 2026 and licensed under the Open Government Licence v3.0.