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The above diagram shows the color scheme of the layout in the main result page. The parent entities and officers are those entities, including individual and legal persons, have significant controls over the company in focus. The offspring entities and appointments are those entities that the company in focus can influence on.

Clicking the links on parent entities or officers, and offspring entities or managed companies will put them in focus and show upstream or downstream connections. In general, ascendant entities can be found by moving toward upstream, and descendant entities are by toward downstream. In this way, progenitor entities such as grandparent companies (parents of parent), sibling companies (children of parent), partner companies (parents of child), and progeny entities such as grandchild companies (children of child) can be found easily.

Parent entities and officers
Active 3
  • 1
    Luu, Hue Tuyet
    Born in October 1981
    Individual (8 offsprings)
    Officer
    icon of calendar 2021-04-21 ~ now
    OF - Director → CIF 0
  • 2
    Schmid, Francois Louis
    Born in January 1981
    Individual (11 offsprings)
    Officer
    icon of calendar 2021-12-17 ~ now
    OF - Director → CIF 0
  • 3
    icon of address9th Floor, Bridgewater House, Whitworth Street, Manchester, England
    Active Corporate (3 parents, 7 offsprings)
    Equity (Company account)
    50,319,992 GBP2024-12-31
    Person with significant control
    icon of calendar 2021-12-17 ~ now
    PE - Ownership of voting rights - 75% or more → CIF 0
    PE - Right to appoint or remove directors → CIF 0
    PE - Ownership of shares – 75% or more → CIF 0
Ceased 2
  • 1
    Lynch, Matthew
    Director born in June 1983
    Individual (5 offsprings)
    Officer
    icon of calendar 2019-04-10 ~ 2024-04-22
    OF - Director → CIF 0
    Mr Matthew Mark Stewart Lynch
    Born in June 1983
    Individual (5 offsprings)
    Person with significant control
    icon of calendar 2019-04-10 ~ 2021-12-17
    PE - Ownership of voting rights - 75% or more → CIF 0
    PE - Ownership of shares – 75% or more → CIF 0
  • 2
    Reeves, Andrew
    Director born in May 1971
    Individual (1 offspring)
    Officer
    icon of calendar 2019-04-10 ~ 2020-12-31
    OF - Director → CIF 0
    Andrew Reeves
    Born in May 1971
    Individual (1 offspring)
    Person with significant control
    icon of calendar 2019-04-10 ~ 2020-12-31
    PE - Has significant influence or control → CIF 0
parent relation
Company in focus

DEPT PERSONALISED CONTENT GROUP LIMITED

Previous names
THE FEED GROUP LIMITED - 2023-03-06
BE OPTIMISTIC LTD - 2020-12-06
Standard Industrial Classification
64209 - Activities Of Other Holding Companies N.e.c.
Brief company account
Average Number of Employees
22024-01-01 ~ 2024-12-31
22023-01-01 ~ 2023-12-31
Administrative Expenses
-9,173 GBP2024-01-01 ~ 2024-12-31
-17,140 GBP2023-01-01 ~ 2023-12-31
Operating Profit/Loss
-9,173 GBP2024-01-01 ~ 2024-12-31
-17,140 GBP2023-01-01 ~ 2023-12-31
Other Interest Receivable/Similar Income (Finance Income)
89,399 GBP2024-01-01 ~ 2024-12-31
72,793 GBP2023-01-01 ~ 2023-12-31
Profit/Loss on Ordinary Activities Before Tax
5,501,009 GBP2024-01-01 ~ 2024-12-31
6,374,458 GBP2023-01-01 ~ 2023-12-31
Profit/Loss
5,485,565 GBP2024-01-01 ~ 2024-12-31
6,392,074 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment
3,498 GBP2024-12-31
12,406 GBP2023-12-31
Fixed Assets - Investments
5,282,293 GBP2024-12-31
5,282,293 GBP2023-12-31
Fixed Assets
5,285,791 GBP2024-12-31
5,294,699 GBP2023-12-31
Debtors
Current
102 GBP2024-12-31
1,157,680 GBP2023-12-31
Cash at bank and in hand
1,186 GBP2024-12-31
5,502 GBP2023-12-31
Current Assets
1,288 GBP2024-12-31
1,163,182 GBP2023-12-31
Net Assets/Liabilities
5,286,204 GBP2024-12-31
6,457,881 GBP2023-12-31
Equity
Called up share capital
106 GBP2024-12-31
106 GBP2023-12-31
106 GBP2023-01-01
Share premium
182,033 GBP2024-12-31
182,033 GBP2023-12-31
182,033 GBP2023-01-01
Retained earnings (accumulated losses)
5,104,065 GBP2024-12-31
6,275,742 GBP2023-12-31
6,202,473 GBP2023-01-01
Equity
5,286,204 GBP2024-12-31
6,457,881 GBP2023-12-31
6,384,612 GBP2023-01-01
Profit/Loss
Retained earnings (accumulated losses)
5,485,565 GBP2024-01-01 ~ 2024-12-31
6,392,074 GBP2023-01-01 ~ 2023-12-31
Dividends Paid
Retained earnings (accumulated losses)
-6,657,242 GBP2024-01-01 ~ 2024-12-31
-6,318,805 GBP2023-01-01 ~ 2023-12-31
Dividends Paid
-6,657,242 GBP2024-01-01 ~ 2024-12-31
-6,318,805 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Depreciation rate used
Office equipment
252024-01-01 ~ 2024-12-31
Computers
252024-01-01 ~ 2024-12-31
Audit Fees/Expenses
12,550 GBP2024-01-01 ~ 2024-12-31
12,350 GBP2023-01-01 ~ 2023-12-31
Deferred Tax Expense/Credit Relating to Origination/Reversal Timing Differences
15,444 GBP2024-01-01 ~ 2024-12-31
-14,569 GBP2023-01-01 ~ 2023-12-31
Tax Expense/Credit at Applicable Tax Rate
1,375,252 GBP2024-01-01 ~ 2024-12-31
1,499,273 GBP2023-01-01 ~ 2023-12-31
Property, Plant & Equipment - Gross Cost
Office equipment
23,788 GBP2024-12-31
38,967 GBP2023-12-31
Computers
3,154 GBP2024-12-31
3,154 GBP2023-12-31
Property, Plant & Equipment - Gross Cost
50,100 GBP2024-12-31
65,279 GBP2023-12-31
Property, Plant & Equipment - Other Disposals
-15,179 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment - Accumulated Depreciation (Not Including Impairment)
Office equipment
36,944 GBP2023-12-31
Computers
1,315 GBP2023-12-31
Property, Plant & Equipment - Accumulated Depreciation (Not Including Impairment)
52,873 GBP2023-12-31
Property, Plant & Equipment - Increase From Depreciation Charge for Year
Owned/Freehold
8,908 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment - Other Disposals/Decrease in Depreciation & Impairment
-15,179 GBP2024-01-01 ~ 2024-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
Office equipment
23,570 GBP2024-12-31
Computers
2,628 GBP2024-12-31
Property, Plant & Equipment - Accumulated Depreciation & Impairment
46,602 GBP2024-12-31
Property, Plant & Equipment
Office equipment
218 GBP2024-12-31
2,023 GBP2023-12-31
Computers
526 GBP2024-12-31
1,839 GBP2023-12-31
Amounts Owed by Group Undertakings
Current
1,143,011 GBP2023-12-31
Other Debtors
Current
102 GBP2024-12-31
100 GBP2023-12-31
Debtors - Deferred Tax Asset
Current
14,569 GBP2023-12-31
Net Deferred Tax Liability/Asset
-875 GBP2024-12-31
14,569 GBP2023-12-31
Profit/Loss - Increase/Decrease in Net Deferred Tax Liability from Amount Recognised
-15,444 GBP2024-01-01 ~ 2024-12-31
Deferred Tax Liabilities
Accelerated tax depreciation
-875 GBP2024-12-31
Number of Shares Issued (Fully Paid)
Class 1 ordinary share
750 shares2024-12-31
750 shares2023-12-31
Par Value of Share
Class 1 ordinary share
0.102024-01-01 ~ 2024-12-31
Number of Shares Issued (Fully Paid)
Class 2 ordinary share
305 shares2024-12-31
305 shares2023-12-31
Par Value of Share
Class 2 ordinary share
0.102024-01-01 ~ 2024-12-31
Related profiles found in government register
  • DEPT PERSONALISED CONTENT GROUP LIMITED
    Info
    THE FEED GROUP LIMITED - 2023-03-06
    BE OPTIMISTIC LTD - 2023-03-06
    Registered number 11937482
    icon of addressFloor 9 & 10, Featherstone Building 66 City Road, London EC1Y 2AL
    PRIVATE LIMITED COMPANY incorporated on 2019-04-10 (6 years 9 months). The company status is Active.
    The last date of confirmation statement was made at 2025-04-09
    CIF 0
  • DEPT PERSONALISED CONTENT GROUP LIMITED
    S
    Registered number 11937482 -
    icon of addressFloor 9 & 10, Featherstone Building, 66 City Road, London, United Kingdom, EC1Y 2AL
    Limited in Companies House, United Kingdom
    CIF 1
  • THE FEED GROUP LIMITED
    S
    Registered number 11937482
    icon of addressCraven House, 16 Northumberland Avenue, London, United Kingdom, WC2N 5AP
    Private Limited Company in Companies House, United Kingdom
    CIF 2
child relation
Offspring entities and appointments
Active 2
  • 1
    FEED COMMUNICATIONS LIMITED - 2023-03-06
    icon of addressFloor 9 & 10, Featherstone Building 66 City Road, London, United Kingdom
    Active Corporate (3 parents)
    Equity (Company account)
    3,382,404 GBP2024-12-31
    Person with significant control
    icon of calendar 2019-06-07 ~ now
    CIF 1 - Ownership of voting rights - 75% or more → OE
    CIF 1 - Ownership of shares – 75% or more → OE
    CIF 1 - Right to appoint or remove directors → OE
  • 2
    icon of addressFloor 9 & 10, Featherstone Building 66 City Road, London, United Kingdom
    Dissolved Corporate (3 parents)
    Equity (Company account)
    -5,841 GBP2022-04-30
    Person with significant control
    icon of calendar 2019-10-01 ~ dissolved
    CIF 2 - Ownership of shares – More than 50% but less than 75% → OE
    CIF 2 - Ownership of voting rights - More than 50% but less than 75% → OE

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Contains public sector information retrieved at 12 November 2025 and licensed under the Open Government Licence v3.0.